Netflix will offer all 104 matches from the 2030 FIFA World Cup men’s soccer tournament on its platform to subscribers in Spain and Andorra, the streamer announced in a news release on Tuesday.
The deal makes Netflix the primary broadcaster of the competition in both territories, with live coverage of every match and additional programming produced specifically for Spanish audiences. Some matches from the 2030 tournament will be held in Spain, while others will take place in Portugal, Morocco, Paragua, Uruguay and Argentina.
Netflix plans to offer pregame, halftime and postgame coverage, along with daily recap programs on match days. The company will also develop programming leading up to the tournament.
The agreement includes provisions intended to ensure that some matches remain available to viewers without a paid Netflix subscription.
One match per match day will be available free in Spain, while a separate package of games will be sublicensed to a national free-to-air television broadcaster. That package will include every match involving Spain, both semifinals and the championship match.
The 2026 FIFA World Cup tournament was aired in Spain and Andorra by public service broadcaster RTVE, with some matches offered through streaming platforms DAZZN and Mediapro. It wasn’t clear from Netflix’s announcement if any of those providers were being considered to help offer World Cup games on traditional TV, but the company said broadcast partners for a small window of games will be announced later.
“Few events unite people like the World Cup,” Bela Bajaria, Chief Content Officer at Netflix, said in a statement.
Bajaria said Netflix intends to bring every match to soccer fans in Spain and Andorra while expanding its relationship with FIFA.
Financial terms of the deal were not disclosed.
The agreement marks the latest aggressive move by Netflix to secure premium sports rights as it looks for ways to increase engagement and retention on its platform.
In the United States, Netflix has offered a few National Football League (NFL) games, mostly on holidays, over the past few years. The service also offers weekly broadcasts from World Wrestling Entertainment (WWE)’s “Raw” television show.
Netflix is scheduled to report is third quarter (Q3) earnings later this month.
