Parks: Most fans keep sports streaming subscriptions active during off-season
As more sports moves to streaming, fans are growing comfortable — and satisfied — with the available options to watch their favorite teams.
Netflix ($NFLX) is an international, subscription-based television and movie service based in Los Gatos, California. The company operates a global streaming service with thousands of TV shows and movies, including some originals, as well as a direct-to-home DVD rental service. As of January 2023, the company had over 231 million subscribers worldwide.
As more sports moves to streaming, fans are growing comfortable — and satisfied — with the available options to watch their favorite teams.
More sports fans say they’re willing to buy an SVOD service to watch live games, displacing broadcast and cable networks in Hub’s annual report.
Public service broadcasters are seeing viewership and revenue shift toward premium services like Netflix and Prime Video, but their on-demand platforms are still popular.
Streaming services are gaining a better handle on churn by offering lower-priced, ad-supported tiers and by bundling with other services, according to a new report from Antenna.
A Netflix executive is hoping the company gets Sunday afternoon games from the NFL, but one of the company’s co-CEOs says full season rights could be a complicated endeavor.
More Europeans are streaming content with ads on services like Netflix, Disney Plus and Amazon’s Prime Video, according to new research from Dataxis.
NFL and college football programming, plus other live events, helped lift traditional TV’s share of viewership over streaming’s lead in January.
Streaming television services are expected to fork over more than $12 billion for the rights to live sports programming this year.
More than half of Americans have ditched cable and satellite or never paid for it in the first place, according to Parks Associates.
Cable networks and streaming platforms suffered the worst, while broadcast networks rebounded.
Linear TV captured more than 46 percent of total TV time in December, compared with streaming’s 43 percent.
Netflix saw its global customer base increase to 300 million paid accounts by the end of 2024.