Author:
Matthew Keys
Matthew Keys is the award-winning founder and editor of TheDesk.net, an authoritative voice on broadcast and streaming TV, media and tech. With over ten years of experience, he's a recognized expert in broadcast, streaming, and digital media, with work featured in publications such as StreamTV Insider and Digital Content Next, and past roles at Thomson Reuters and Disney-ABC Television Group.
Fox to utilize Comcast’s FreeWheel for dynamic ads during college football games
Fox has tapped Comcast's ad tech solution FreeWheel for dynamic campaigns that will air during college football games.
Roku launches streaming-first advertising platform Roku Exchange
Roku Exchange aims to connect digital ad inventory with demand from buyers through a streaming-first platform.
Streaming trend taking over Europe, but consumers already feeling financial pinch
Europeans are subscribing to more streaming services, according to survey data from Bango, but price increases and the paradox of choice are creating fatigue among consumers there.
BBC will offer some Wimbledon matches in Ultra HD
The BBC has affirmed plans to offer a handful of live events from the Wimbledon Championships in ultra high-definition.
Skydance Media merger with Paramount appears dead
National Amusements owner Shari Redstone has ended discussions with Skydance Media about offloading her controlling stake in Paramount Global.
WBD announces deal to bring French Open to TNT Sports in U.S.
Nearly 900 live matches will stream on Max, WBD said in a statement, while feature events will air live on the flagship TNT cable network.
Nexstar hires Lisa Taylor from Amazon to lead digital ad sales
Nexstar Media Group has poached a top business development executive from Amazon to help it grow digital advertising sales and revenue.
Comscore: The Roku Channel is top FAST platform in viewing hours
The Roku Channel is used by 1 out of every 4 streaming households, according to new data released by Comscore on Wednesday.
Spotify to charge $5 more for premium, high fidelity music streams
Spotify is preparing to launch a new tier of service that will offer enhanced playlist and library tools along with high-fidelity audio for around $17 per month.
Exclusive: MyBundle launches connected TV apps for free streaming service
The MyBundle Free TV app offers 45 linear content streams on Roku, Fire TV, Android TV and other platforms.
EXCLUSIVE
Informa shuts down Digital TV Europe, Television Business International
British media firm Informa has shut down Digital TV Europe and Television Business International, two trade publications that have operated for four decades.
Apple to offer character data, dialogue enhancer on tvOS
Apple will introduce a new version of its streaming television operating system later this year that unleashes a number of new features.