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The latest stories published on The Desk.

DirecTV loyalty program celebrates anniversary with prizes
DirecTV is celebrating the one-year anniversary of its loyalty program, DirecTV Perks, by supercharging the prizes available to its customers.

Max to offer in-car cameras, multi-view from NASCAR races
Max will offer up to 40 live camera feeds from cars participating in NASCAR Cup Series races this season, the company said on Thursday.

Roku platform revenue grows to $1 billion during Q4
Roku's subscription and advertising business logged its first $1 billion quarter; the company ended Q4 with 90 million subscribers and more than $203 million in free cash flow.

Nexstar taps Michael Perman to lead CW Sports
Perman previously worked for Fox Sports, NBC Sports, Aggregate Sports and the NBA; he will oversee all aspects of the CW Sports business at Nexstar.

iSpot offers lower Super Bowl LIX viewership data than Fox
iSpot says the number of people who watched Super Bowl LIX is about 3 million fewer than what Fox Sports reported earlier in the week.

YouTube TV offers bill credit if Paramount channels pulled
YouTube TV will credit subscribers $8 to offset the cost of Paramount Plus if Paramount-owned channels are removed from the service.

Total Wireless urged to modify ad messaging about free phones
The National Advertising Division says Verizon's Total Wireless should modify certain claims about free 5G phone offerings.

Paramount warns of looming carriage dispute with YouTube TV
Paramount Global is warning subscribers of Google-owned YouTube TV that a forthcoming expiration of its distribution agreement may result in the loss of 23 channels on that platform.

NBC Universal promotes Rebecca Kutler to President of MSNBC
Comcast's NBC Universal on Wednesday promoted Rebecca Kutler to serve as the president of its cable news channel MSNBC.

Nexstar taps Ric Harris to oversee WGN Chicago
Ric Harris, a former NBC Universal local television executive, has been hired by Nexstar to oversee operations at WGN-TV Chicago.


