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The latest stories published on The Desk.

Fox News tops cable news in August, scores lead over broadcast networks in summer months
Fox News finished August as the top cable news network in total day and primetime, according to Nielsen data.
RATINGS

Apple TV partners with Yahoo Sports for altcasts of baseball, soccer games
The altcasts will promote Apple TV’s live sports packages and include direct links to the Apple TV app.

U.C. Davis to bring five football games to broadcast TV in Sacramento
Paramount's KMAX-TV has dethroned cross-town rival KCRA as the local home for U.C. Davis football games this upcoming season.
FIRST ON THE DESK

Circle City inks deal for two Butler University basketball games
Circle City Broadcasting has inked a deal with Butler University to air two college basketball games on its CW Network affiliate in Indianapolis this season.

Orlando Magic expand TV reach via Hearst-owned WMOR
The Orlando Magic will expand their local television footprint during the 2026-27 NBA season through a new agreement with WMOR-TV in the Tampa television market.

Roku releases premium OLED smart TVs
The TVs are the first from Roku with a premium OLED screen, with a starting price of $1,000.

Parks Associates: Most streamers want live TV channels, too
More than half of U.S. Internet households prefer a video package that combines live television with their favorite streaming services, according to a new report.
DATA

Charter CFO Jessica Fischer to depart in October
Charter Communications this week said its Chief Financial Officer Jessica Fischer will be departing the company in mid-October to pursue another professional role.
EXECUTIVE MOVES

AdImpact: August brings $796.5 million in political ad spending to stations
The figure marks a 63 percent increase from July and 47 percent above August 2022 rates, according to the measurement firm.
DATA

Jeff Corwin returns to national TV with Hearst wildlife series
The series will highlight the college’s work in wildlife biology, rehabilitation and conservation.

Gracenote: Sports fans want better discovery from TV home screens
A new survey found sports fragmentation is still making it difficult for fans to figure out which channels or apps are carrying a live game or competition at any given time.
DATA

Google hikes price of Google TV Streamer to $150
Google joins other companies like Roku, Amazon and Apple in raising prices for streaming TV hardware due to ongoing component shortages.