Technology
Articles involving technology companies, hardware, software and industry trends.
AT&T rolls out domestic eSIM product for international travelers to U.S.
AT&T is rolling out a new eSIM product that is tied to international travel associated with the FIFA World Cup soccer tournament.
FIFA World Cup 2026
Parks Associates: Tubi is most-used free streaming service in U.S. homes
Tubi, the Roku Channel and Pluto TV top Parks Associates' list of most-used free streaming apps in American broadband-connected homes.
DATA
Gracenote: CTV budgets would improve with stronger show-level data
More marketers would shift their budgets to connected TV from traditional channels if better show-level reporting signals were available, Gracenote says.
DATA
TV broadcasters partner with OpenAP to create new ad exposure standards
Several large broadcasters have partnered with OpenAP toward a new industry initiative aimed at creating standards for measuring ad exposure on TV.
CNN launches “lifestyle” app for weather forecasts
After registration, the CNN Weather app promises contextual weather forecasts, coupled with expert analysis from a fleet of meteorologists and reporters.
FCC Commissioner: Agency gave preferential treatment to Sinclair, TEGNA ABC affiliates
FCC Commissioner Anna Gomez said the agency gave amnesty to nearly two dozen ABC affiliates who filed late political disclosures, then challenged an ABC-owned station for not doing the same.
FIRST ON THE DESK
DIRECTV Advertising launches new “Metaphor” campaign tied to Upfronts
The campaign includes digital out-of-home placements, experiential activations, digital video, trade publication ads and social media marketing
FIRST ON THE DESK
Optimum posts wider loss during Q1, mobile grows
Optimum reported lower overall revenue during Q1 as ongoing broadband and video losses offset gains in its wireless business.
EARNINGS REPORT
Bango adds LinkedIn Premium to Digital Vending Machine
Bango has signed a deal with Microsoft-owned LinkedIn to add its social media platform's premium subscription to its Digital Vending Machine platform.
IAB: U.S. video ad buys expected to exceed $81 billion in 2026
Digital video is expected to account for more than 60 percent of total TV and video ad spending for the first time.
Mubi selects Bitmovin to power cloud-based VOD platform
The agreement is designed to improve scalability, speed and video quality as Mubi expands its global streaming catalog.
Appeals court sides against LG in NextGen TV patents lawsuit
The patent issue involving LG comes as federal regulators consider a nationwide transition to NextGen TV by the end of the decade.