Bango
Bango is a technology provider that empowers merchants to provide mobile-based financial transactions, as well as the purveyor of the Digital Vending Machine, which allows telecoms and other subscription-based services to resell access to other subscription products like streaming video services and memberships.
Bango: Higher streaming prices driving consumers to bundles
Consumers are shifting from direct streaming subscriptions to bundled services offered by telecom and other providers, according to Bango.
FIRST ON THE DESK
Bango: Consumers feel fatigue from unused subscriptions, seek lower-priced models
Subscription service users feel like they aren't getting the biggest bang for their buck, which has them looking for novel ways to reduce costs while maintaining access.
FIRST ON THE DESK
DATA
Bango survey: Consumers juggle four paid AI tools on average, price fatigue setting in
Nearly two-thirds use AI daily, and 14 percent pay for eight or more services, qualifying them as superusers, according to Bango's survey.
Bango adds AI products from DeepL to Digital Vending Machine
Bango is broadening the subscriptions offered in its Digital Vending Machine by integrating AI-powered products from DeepL.
Bango: Americans prioritize streaming apps in budgets
Americans are cutting back on certain household-related spending to maintain access to streaming services, according to Bango.
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Dish Network, Sling TV to offer subscription bundles via Bango
The pact involves Bango's Digital Vending Machine, which allows for direct subscription purchases and unique bundles.
Comcast launches “StreamStore” streaming marketplace for Xfinity customers
The portal serves as a central destination for starting and managing streaming subscriptions and renting TV shows and movies, all of which are billed directly to a Comcast subscriber's account.
Americans drawn to special interest bundles, Bango says
A growing number of American consumers are signing up for specialist subscriptions that reflect their personal interests.
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Verizon to close streaming marketplace Plus Play
Verizon is pulling the plug on its streaming marketplace that allowed wireless and home Internet customers to sign up for third-party subscriptions.
Bango Chief Marketing Officer Anil Malhotra to take new role
Malhotra and Frank Bury will not seek re-election to Bango's Board of Directors at the end of the month, the company affirmed.
EXECUTIVE MOVES
Bango buys a black hole to demonstrate “subscriber acquisition” strategies
Executives feel direct marketing like search and social media ads are producing few results.
Bango: Subscription bundles help services achieve “forever” status
Most Americans have at least one "forever subscription" — a subscription-based product that they don't plan to cancel in the near future.
DATA