Bango
Bango is a technology provider that empowers merchants to provide mobile-based financial transactions, as well as the purveyor of the Digital Vending Machine, which allows telecoms and other subscription-based services to resell access to other subscription products like streaming video services and memberships.
Latin American consumers want streaming TV bundles, Bango report says
Most Latin American streamers surveyed by the tech firm say they can't afford all the streaming options they want to watch.
Bundles drive better consumer engagement, study reveals
New research from Parks Associates and Bango are trumpeting the strategy of subscription bundles across different services.
DATA
Streamers willing to pay to watch Olympics, report claims
But, be warned: Most want a centralized hub for their sports and other streaming content, and are willing to pirate content if that option isn't available.
A Conversation With: Giles Tongue, VP of Marketing, Bango
Bango wants the world to bundle, and the company is working with telecoms and other providers to offer value-additive packages of services to satisfy customers and reduce churn.
Q&A