LG
Roku, Amazon, Samsung are dominant CTV platforms in U.S., study finds
All three rely on advertising to financially support their connected platforms and free streaming TV services.
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Study: Most prefer single streaming ecosystem
Around one-third of consumers are planning to buy a new smart TV within the next six months — and they're revealing which features will influence their purchases.
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Philo brings wallet-friendly streaming app to LG smart TVs
Philo has made its wallet-friendly streaming TV app available as a native option on LG WebOS-powered smart TVs.
Cineverse brings “Yu-Gi-Oh!” FAST channel to LG Channels
Cineverse has brought its "Yu-Gi-Oh!" FAST channel to LG's free streaming platform LG Channels.
By:
Cineverse (press release)
LG launches Innovation Lab for connected TV advertising solutions
The aim of the lab is to create and deploy "more personalized, engaging, and effective advertising experiences," LG says.
Survey: Consumers want “helpful” connected TV ads for holiday shopping
Streamers are spending more time with ad-supported media, and they're hoping campaigns help them figure out what to buy during the holiday shopping season.
OLED sees strong demand among TV, mobile device makers
Manufacturers of OLED screens are seeing a strong demand for the technology, according to a report.
LG Channels debuts new “Showcase” content stream
LG Channels Showcase will offer a rotating selection of films, TV shows and original series that are exclusive to the FAST platform.
LG reports sluggish sales of TV sets, sound accessories in 2023
LG said it experienced higher demand for its smart TVs during the holiday shopping season, but reported lower sales on a year-over basis.
Streamers like ‘shoppable’ TV ads, QR codes, survey reveals
Consumers like QR codes, especially if they get a discount, but complain the codes don't appear on TV long enough to scan them.
Samsung was most-popular smart TV purchased in 2023, research says
More American consumers purchased a Samsung smart TV set than any other brand last year, according to new research.
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Parks Associates reveals list of top leaders in video and entertainment for 2023
Parks Associates has released its annual Top Leaders in Technology list, which includes more than 80 executives in the field of video and entertainment.