Prime Video (Amazon)
Prime Video (or “Amazon Prime Video”) is a subscription-based streaming video service and online video rental marketplace owned and operated by Amazon. The service includes Amazon original TV shows and movies, licensed content and access to a handful of partner streaming services like Max, Discovery Plus, Paramount Plus, AMC Plus, MHz Choice and Britbox.
Prime Video shares common ownership with the free, ad-supported streaming television service Freevee.
Parks: Netflix retakes title as top premium streamer in U.S. homes
Netflix surpassed Amazon's Prime Video to become the top premium streaming app by subscriber count in 2025.
Amazon: Prime Video ad tier grows to 315 million users
The data point was released as part of a broader presentation on Amazon's connected TV ad products and innovations.
Amazon brings local TV advertising to Prime Video
Amazon has launched a new ad format that offers contextual, localized messaging through spots purchased within Prime Video.
Bango: Americans prioritize streaming apps in budgets
Americans are cutting back on certain household-related spending to maintain access to streaming services, according to Bango.
DATA
Comscore: Viewers see little difference between TV networks, streaming apps
Roku remains a dominant connected TV platform; Smart TV makers are winning the battle for FAST viewers.
Omdia: Global advertising revenue to reach $1 trillion by 2030
The growth in total advertising revenue will be largely driven by online streaming growth, Omdia said.
FanDuel Sports to offer some NBA, NHL games on free streaming platforms
Select games from FanDuel Sports Network are coming to Pluto TV, Samsung TV Plus and Prime Video for free.
Amazon Q3 revenue boosted by advertising, cloud computing businesses
Amazon's cloud computing business, coupled with strong advertising sales, contributed to healthy Q3 earnings.
EARNINGS REPORT
Ring: Netflix remains atop must-have service, Paramount Plus rises
The findings of the survey will be discussed during the "Future of Live" webinar on Halloween.
DATA
Amazon gets global rights to Black Friday NFL game
The game between the Chicago Bears and Philadelphia Eagles will stream exclusively on Prime Video.
Parrot: Movies drive bulk of streaming revenue in U.S.
Movies are taking an outsized share of viewership and revenue compared to the amount of content offered on premium streaming services, according to Parrot Analytics.
DATA
Traditional TV dominates streaming’s share of TV time in August
Broadcast television saw its largest increase in share of time spent with television during Nielsen's measurement period for August.
THE GAUGE