PubMatic partners with Xumo on programmatic advertising
PubMatic says its clients will have direct access to digital ad inventory through Xumo, Xumo Enterprise and Xumo Play.
Xumo Play is a free, ad-supported streaming television service operated by Comcast and Charter’s joint venture Xumo.
PubMatic says its clients will have direct access to digital ad inventory through Xumo, Xumo Enterprise and Xumo Play.
Charter’s Spectrum News Plus will produce a live Election Night special that will simulcast on one of the C-SPAN multiplex networks, the company said.
Cox Communications has partnered with Xumo Enterprises to integrate 20 FAST channels into the EPG of Contour set-top boxes.
It marks the first time Xumo Play, as a service, has been made available outside the United States.
Spectrum News has launched its national news channel through free streaming platform Xumo Play.
In March, the total number of FAST channels reported by Gavin Bridge was 1,963 — so, who lost 20 channels between then and now?
FanDuel is breaking into the world of free, ad-supported streaming television with a new channel called FanDuel TV Extra.
A research analyst with Parks Associates said streamers are watching more free, ad-supported content — and that might lead to higher churn across subscription-based services.
The launch of BBC News on free streaming platforms in the U.S. comes as BBC Studios seeks additional global revenue opportunities.
New channels added to the Google TV section over the last several months include music streams and international content.