Warner Bros Discovery’s (WBD) streaming service Max will offer up to 40 live camera feeds from cars participating in NASCAR Cup Series races this season, the company said on Thursday.
The feeds will be available through the Bleacher Report Sports (B/R Sports) add-on, which is currently available for free as part of a Max subscription but will eventually cost a separate $10 per month.
The in-camera feeds will be supplemented by real-time scanner audio that captures conversations between the driver and their crew, as well as car and race data like speed, gear, lap number, position, race status and other information.
In addition to the live camera feeds, WBD says it will offer two multi-view windows that contain in-car cameras from four drivers at once.
One feed will be a “featured multiview” with feeds from the cars of Kyle Busch, William Byron, Christopher Bell and Helio Castroneves. The second feed will include four drivers that are selected by fans through social media polls, with the winners announced the Friday before each race.
The first race featuring the in-car feeds and two multi-view channels will be the Daytona 500 season opener on Sunday, February 16. That race will kick off the first of many on Max and TNT as part of WBD’s seven-year deal to carry NASCAR races on its cable channels and streaming platform.
Max costs $10 per month for a version supported by advertising, or $17 per month for commercial-free streaming of on-demand TV shows and movies. Live sports content on Max typically streams with ad breaks, regardless of which plan a viewer subscribes to.
