Author:
TheDesk.net Newsroom
TheDesk.net offers the latest news and analysis on the business of streaming media, broadcast TV, media, measurement and advertising. If you have a tip, story, press release or announcement, email news@thedesk.net.
Radial Entertainment names new top executives
Melissa Boag, Brian Blum, Thibault Hermenault and Minh Vo are taking new roles with the company.
Report: Marketing, ad firms struggling to find interns
Marketing firms and ad agencies are struggling to attract entry-level candidates and interns amid a downturn in interest from college graduates and other young professionals.
Pathé Home integrates watermarking tech from Synamedia
Pathé has partnered with video technology firm Synamedia to deploy forensic watermarking on its direct-to-consumer streaming platform Pathé Home
Penske sells TV Line to Static Media
Penske Media Group has sold programming-focused weblog TV Line to Static Media for an undisclosed sum; it is the second transaction involving the two companies.
HOLD FOR RELEASE — DO NOT PUB
HOLD FOR RELEASE — DO NOT PUB HOLD FOR RELEASE — DO NOT PUB HOLD FOR RELEASE — DO NOT PUB HOLD FOR RELEASE — DO NOT PUB HOLD FOR RELEASE — DO NOT PUB
Graham Bensinger launches free streaming TV channel
Sports journalist Graham Bensinger has launched a free, ad-supported streaming television (FAST) channel for his show.
Peacock adds Ion, Scripps News to streaming service
Peacock has expanded its free, always-on channel lineup with the addition of six networks owned by the E.W. Scripps Company, the broadcasters announced on Thursday.
Plex, Amazon Fire TV Channels add music streams from Xite, Stingray
Starting this week, users of Amazon Fire TV Channels and Plex have more streaming music options thanks to individual partnerships with Xite and Stingray.
Viewpoint: MS NOW is an underwhelming, confusing cable news brand
In his latest column, Kirk Varner questions why brand consultants weren't advised, and notes this isn't the first time an NBC property went through a troublesome brand identity refresh.
By:
Kirk Varner
OPINION
ESPN, WWE pact starting early with “Wrestlepalooza” in September
ESPN will become the exclusive U.S. home of WWE Premium Live Events beginning September 20 with Wrestlepalooza in Indianapolis.
IPG Mediabrands and Acxiom launch contextual CTV ad solution with IRIS.TV
IPG Mediabrands and Acxiom are rolling out a new CTV advertising product aimed at delivering more-precise, privacy-first targeting for streaming audiences.
Estrella TV closes July with strong ratings across key demographics
Estrella TV finished the July ratings period with one of its strongest performances of the season, posting consistent growth in prime time.