Advertising (Industry)
LG posts lower media revenue during Q3, softness in TV market cited
LG saw its media and services revenue depressed during Q3 due to lower webOS device sales and ongoing pressure in the ad market.
EARNINGS REPORT
Comscore: Viewers see little difference between TV networks, streaming apps
Roku remains a dominant connected TV platform; Smart TV makers are winning the battle for FAST viewers.
LG Ad Solutions launches AI-powered platform Agentiv
LG Ad Solutions launched Agentiv, an AI platform to improve workflow automation and data collaboration across its ad tech operations.
Viamedia antitrust lawsuit against Comcast heads to trial
A court has given the green light for a decade-long antitrust lawsuit filed by Viamedia against Comcast to head to trial.
Omdia: Global advertising revenue to reach $1 trillion by 2030
The growth in total advertising revenue will be largely driven by online streaming growth, Omdia said.
Amazon Q3 revenue boosted by advertising, cloud computing businesses
Amazon's cloud computing business, coupled with strong advertising sales, contributed to healthy Q3 earnings.
EARNINGS REPORT
Roku grabs $1.21 billion during Q3, posts first profitable quarter since 2021
Roku posted its first profit since 2021 as ad sales and streaming growth boost platform revenue and lift full-year outlook.
EARNINGS REPORT
Ring: Netflix remains atop must-have service, Paramount Plus rises
The findings of the survey will be discussed during the "Future of Live" webinar on Halloween.
DATA
AT&T violated self-regulating ad policies, group says
The wireless company's ad featuring Luke Wilson violates the NAD's self-regulating ad policies, the group says.
BIA analyst: Mixed revenue signals for broadcasters heading into 2026
Local TV faces numerous challenges from regulators, streaming competitors and shifting ad budgets heading into 2026, a BIA Advisory analyst said this week.
DATA
WFA: Global media inflation tapers, but costs continue to rise
Global media inflation rose to 4.3 percent in 2025, signaling a new normal of steady ad price growth, according to the WFA.
DATA
Nexxen integrates content recognition data into Yahoo DSP
Nexxen has entered into a data licensing agreement with Yahoo that will integrate its automatic content recognition (ACR) audience segments into the Yahoo DSP, the companies announced this week.