Streaming
News articles and original analysis on the topics of streaming media; connected television (CTV); free, ad-supported streaming TV (FAST), ad-supported video on-demand (AVOD), subscription video on-demand (SVOD), virtual multi-video programming distributors (vMVPD), streaming audio services, social video platforms, smart TV platforms and streaming hardware manufacturers.
YouTube taps SiriusXM as audio advertising rep in U.S.
The deal enables advertisers to buy guaranteed audio ads at scale across podcasts, music and other listening content.
DIRECTV launches streaming TV app for Meta Quest VR headset
DIRECTV has launched a new streaming television app for users of Meta Platforms' Quest virtual reality headsets.
Warner Bros shareholders approve acquisition by Paramount
The deal still faces potential regulatory hurdles from federal and state officials.
Charter broadband, pay TV churn continues, but slows, during Q1
Charter continued to lose broadband and pay TV subscribers during the first quarter, but at a slower pace compared to last year; the company's wireless segment continued to grow.
EARNINGS REPORT
Comcast grows revenue, eases broadband and video losses during Q1
Comcast improved its overall revenue and slowed its pay TV and broadband Internet churn, but losses at Peacock widened during Q1.
EARNINGS REPORT
FreeCast starts selling DIRECTV to multifamily residential communities
FreeCast is leveraging DIRECTV’s brand familiarity to bolster its turnkey entertainment solution, which already integrates broadcast channels and free streaming options.
FIRST ON THE DESK
Mobile Vikings taps Bango to power new subscription management platform
Mobile Vikings has become the latest telecommunications provider to launch a subscription platform powered by Bango's Digital Vending Machine.
FIRST ON THE DESK
MiQ: Fragmentation challenges traditional marketing funnel
Nearly half of consumers describe their path to purchase as random, with the journey from discovery to transaction often occurring in minutes.
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DATA
Parks: Roku, Samsung are dominate connected TV platforms in U.S. homes
Control of the operating system remains a primary battleground for ad revenue, as hardware giants use their reach to scale proprietary FAST services.
FUTURE OF VIDEO
Get After It Media to consolidate two multicast networks
Get After It Media is consolidating two of its multicast networks as the company works to revamp its multi-platform distribution strategy.
FCC Media Bureau launches probe into TV ratings system
The FCC is reviewing whether the TV ratings system still helps parents make informed viewing decisions.
Comscore renews measurement agreements with local TV broadcasters
The E. W. Scripps Company, Sinclair and Hubbard Broadcasting are among the local TV station groups to renew their contracts with the measurement firm.
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