Streaming
News articles and original analysis on the topics of streaming media; connected television (CTV); free, ad-supported streaming TV (FAST), ad-supported video on-demand (AVOD), subscription video on-demand (SVOD), virtual multi-video programming distributors (vMVPD), streaming audio services, social video platforms, smart TV platforms and streaming hardware manufacturers.
Wurl appoints Dave Bernath as new Chief Executive Officer
Wurl has named Dave Bernath as CEO, succeeding Ron Gutman, the company announced on Thursday.
FreeCast integrates revenue-focused AI tools across streaming platform
FreeCast is betting on artificial intelligence to boost engagement and unlock new revenue streams for its global streaming platform.
ESPN, WWE pact starting early with “Wrestlepalooza” in September
ESPN will become the exclusive U.S. home of WWE Premium Live Events beginning September 20 with Wrestlepalooza in Indianapolis.
IPG Mediabrands and Acxiom launch contextual CTV ad solution with IRIS.TV
IPG Mediabrands and Acxiom are rolling out a new CTV advertising product aimed at delivering more-precise, privacy-first targeting for streaming audiences.
Estrella TV closes July with strong ratings across key demographics
Estrella TV finished the July ratings period with one of its strongest performances of the season, posting consistent growth in prime time.
Yahoo Sports Network launches through pact with C15 Studio
Yahoo Sports has launched a new free streaming channel through a partnership with C15 Studio, the companies announced this week.
Philo rolls out rare price increase for long-time customers
Philo is raising the price of its streaming pay TV package for some loyal customers who were grandfathered into cheaper plans over the years.
Viant, Wurl bring scene-level contextual targeting to CTV advertising
Through its partnerships with IRIS.TV and Wurl, Viant becomes the first DSP to deliver scene-level contextual targeting in connected TV.
Google to pay $30 million to settle YouTube children’s privacy lawsuit
Google has agreed to a $30 million settlement in a class action accusing YouTube of illegally collecting children’s personal data for targeted ads.
DirecTV launches multiview channels on streaming platform
The new "Mix" channels allow subscribers to watch several sports, news and children's programming networks from a single screen.
YouTube gives streaming a lift over traditional TV in Nielsen report
Streaming continued to chip away at broadcast and cable television's share of time spent with TV in July, with the sector accounting for nearly 50 percent of all viewership that month.
THE GAUGE
CNN unveils updated schedule for CNN Headlines streaming channel
CNN has rolled out a refreshed programming schedule for CNN Headlines, its free streaming channel dedicated to news, politics, business and sports stories.