NBC Sports

Nielsen: NBC is highest-rated network, football continues dominance on broadcast
MLB playoff games were among the most-watched on cable TV; Fox News remains the top cable news channel in America.
RATINGS

Nielsen: NFL games dominate TV ratings, ABC leads in prime-time
Football once again ruled American television during the week of September 29 through October 5, 2025, according to audience data released by Nielsen on Wednesday.
RATINGS

Weather prevents NBC Sports from making NFL ratings history
A weather delay prevented NBC Sports from attracting the largest audience for an NFL Kickoff event in domestic TV history.
RATINGS

DirecTV’s MySports offers national NBC feed in Nexstar markets
It is the second time DirecTV has distributed a national NBC programming feed to offset the lack of an agreement to carry affiliated stations.

EDO: Football ads continue to deliver high returns for marketers, TV platforms
The NFL continues to deliver unrivaled value for advertisers, according to the latest installment of EDO's NFL TV Outcomes Report released this week.

Report: Comcast, Netflix in advanced talks for MLB rights
NBC Universal and Netflix are in advanced discussions to bring Major League Baseball to their broadcast and streaming platforms.

Peacock holds steady with 41 million subscribers during Q2
Peacock saw little growth during Q2, with parent company Comcast reporting 41 million paying subscribers.

Report: Comcast weighs launching national sports network
The channel would simulcast live events from streaming platform Peacock and be offered through specialty cable and satellite tiers.

Comcast to raise monthly price of Peacock to $11
The ad-free version will increase to $17 per month; a cheaper, sports-free plan will soon be introduced.

Study: Most sports fans watch live events on streaming platforms
The study released this week contradicts first- and third-party data from Nielsen and other measurement sources.

Deal reached to bring Chicago Sports Network to Comcast
The channel will be available in the "Ultimate" tier of Xfinity TV, according to a report.

Apple may get baseball games vacated by ESPN
The tech giant is hoping to land a bigger package of live baseball games than what Comcast's NBC Sports is pursuing.