Nielsen
Nielsen Media Research (Nielsen) is a data analytics firm that measures media audiences across television, radio, streaming services and similar products. In addition to its flagship measurement products, Nielsen owns Gracenote, which offers metadata and content recognition solutions across audio and video services.
Fox News gets 9.2 million viewers with VP Kamala Harris interview
The Fox News Channel's interview with Vice President Kamala Harris drew 9.2 million viewers to the network on Wednesday, according to Nielsen data.
Broadcast, cable capture most TV time in September, Nielsen report shows
Despite the start of the NFL season, the broadcasting versus streaming landscape barely changed in September, according to the latest report from Nielsen.
ABC sees high viewership with college football games
The network was the most-watched for college football games in September, per Nielsen data.
VP debate audience skewed older, Samba TV data reveals
Arizona, Michigan, Nevada and Wisconsin over-indexed with debate viewership among the critical swing states, the measurement firm said.
Paramount may drop Nielsen ratings in October, report says
Paramount will use measurement data from VideoAmp from October 1 if their contract with Nielsen is not renewed.
Gracenote, Amagi partner on FAST elements for content publishers
Content partners can now access select Gracenote products through Amagi’s channel creation solution.
By:
Nielsen (press release)
Olympics make NBC biggest media distributor in August, Nielsen says
The 2024 Summer Olympic Games were widely available on NBC Universal's linear and streaming properties, pushing the company to the top.
Paris Olympics boosted time spent with broadcast TV in August
Traditional linear channels accounted for more than 48 percent of total time spent on TV, according to Nielsen's latest "The Gauge" report.
Hispanic TV viewers driving sports growth in U.S., Nielsen says
The number of Hispanic households tuning in to mainstream U.S. sports is rising, and their influence is lifting interest in other sports like soccer.
YouTube overtakes Disney as most-consumed TV media brand in July
Nielsen says an increase in younger viewers and higher interest in political news helped elevate the user-generated video platform.
Olympics help increase total TV time in July, Nielsen says
Streaming accounted for more than 40 percent of all TV consumption for the first time since Nielsen began tracking that data.
Nielsen: Streaming continues to chip away at traditional TV in June
Streaming continued to chip away at traditional TV's market share in June, according to Nielsen's latest The Gauge report.