Nielsen
Nielsen Media Research (Nielsen) is a data analytics firm that measures media audiences across television, radio, streaming services and similar products. In addition to its flagship measurement products, Nielsen owns Gracenote, which offers metadata and content recognition solutions across audio and video services.
Gracenote: Live sports fueled SVOD content growth in Q2
Four of the five largest streaming services measured by Gracenote increased their live sports offerings during Q2.
YouTube dominates Media Distributor Gauge in April
YouTube continued as the most-dominant media company in Nielsen's monthly Media Distributor Gauge in April.
Nielsen: Linear TV continues dominance in April
Traditional linear TV continued to dominate over streaming, with news and sports boosting broadcast and cable TV platforms.
Nielsen launches quarterly Ad Supported Gauge report
Nearly three-quarters of all time spent with television during the first three months of the year took place on ad-supported platforms across TV, according to Nielsen.
March Madness helps WBD grow in Nielsen’s Media Distributor Gauge
Warner Bros Discovery had the highest month-over increase in time spent with TV across all platforms, according to the latest Media Distributor Gauge report.
Nielsen begins grouping WBD, Paramount streaming apps in “The Gauge” reports
As it did with Disney in January, Nielsen is now evaluating streaming platforms owned by WBD and Paramount as a single unit in its monthly "The Gauge" reports.
Nielsen: March Madness boosts traditional TV viewing over streaming
The annual men's college basketball tournament drew sizable audiences to CBS and TNT, with the cable TV sector benefitting the most.
Sinclair networks see lift from NCAA March Madness final
Comet, Charge and TBD saw higher viewership immediately after the Florida-Houston game in key markets where CBS-owned stations are affiliates.
YouTube tops Disney in Nielsen’s Media Distributor Gauge
YouTube leapfrogged Disney on Nielsen's monthly Media Distributor Gauge for the second time since the measurement firm began releasing the report nearly two years ago.
Ratings: 13.5 million watch NASA astronauts return to Earth
7.7 million households witnessed the return of Butch Wilmore and Suni Williams on cable news, while another 5.5 million tuned in to special coverage on the broadcast networks.
Super Bowl lifts broadcast, cable viewing over streaming in February
The championship NFL game, the NHL 4 Nations Face-Off and cable news drove time spent with traditional TV during the month.
Gracenote: FAST channels exceed 1,600 with over 178,000 unique programs
The "2025 Gracenote FAST Report" says streamers have more free content options than ever before, which poses some discovery and advertising challenges.