Looper: Streamers shrug off sports on apps
Most TV fans surveyed by the data analytics firm said sports weren’t a determining factor in staying with or churning out of a streaming service.
Peacock is a streaming television services operated by Comcast subsidiary NBC Universal. It offers three subscriptions: A free, advertisement-supported tier with limited programming; a premium, advertisement-supported tier with an expanded library of movies and shows for $6 a month; and an ultra-premium, commercial-free tier for $12 a month.
Most TV fans surveyed by the data analytics firm said sports weren’t a determining factor in staying with or churning out of a streaming service.
Spectrum TV Select subscribers can now access Peacock Premium as part of their TV package at no extra cost.
NBC Universal is hoping to score at least $7 million per 30-second commercial spot aired during Super Bowl LX.
Comcast has brought its NBC-branded regional sports networks to Peacock as a separate add-on package.
Comcast’s NBC Universal will continue to offer Olympic events through at least 2036, the company announced on Thursday.
Streaming services are gaining a better handle on churn by offering lower-priced, ad-supported tiers and by bundling with other services, according to a new report from Antenna.
Comcast continued to experience subscriber declines in its land-based broadband Internet and cable TV services during the fourth quarter.
“Bluey” and “Grey’s Anatomy” were the most-streamed shows in 2024, according to a new year-end report released by Nielsen this week.
A senior Comcast executive who oversaw the company’s direct-to-consumer business is resigning.
The company is expected to bring its four NBC Sports-branded RSNs to the streaming service, and may serve as a distribution hub for third-party RSNs as well.
More than 13 million people watched some or all of Amazon’s football game between the Raiders and the Chiefs last Friday.
Fox sports won the day, while CBS came in second, according to Nielsen data released by the league.