Author:
Matthew Keys
Matthew Keys is the award-winning founder and editor of TheDesk.net, an authoritative voice on broadcast and streaming TV, media and tech. With over ten years of experience, he's a recognized expert in broadcast, streaming, and digital media, with work featured in publications such as StreamTV Insider and Digital Content Next, and past roles at Thomson Reuters and Disney-ABC Television Group.

Telemundo exec José Suárez among 7 dead in Kenya helicopter crash
Suárez led three local TV stations in Florida, and also worked at Telemundo outlets in California, Texas and Utah during his career.

WARC: Retail media ad market to top $200 billion as growth slows
The market is expected to reach $200.4 billion in 2026 and $223.4 billion in 2027; growth is slowing, with retail media expected to rise 11.5 percent in 2027 and 9.8 percent when Amazon is excluded.
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Verizon outage keeps Maryland TV stations from subscribers
An ongoing service disruption involving Verizon's fiber optic network has led thousands of customers to lose access to local TV programming in the Delaware-Maryland border region.

ABC News Live expands programming slate with three new shows
ABC News Live is launching several new shows, including a celebrity interview program and a health and medical show, as it looks to reach more viewers with its free streaming nwes channel.

Audacy adds MeidasTouch podcast as political ad season accelerates
Audacy will handle distribution and ad sales for MediasTouch Network shows; its programs will continue to be available across podcast platforms and YouTube.

VAB: Ads run during TV news influence purchasing decisions
Consumers show strong purchase intent when they are exposed to ad spots aired during local and national TV news programming, according to new VAB survey data.
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RedSquid TV, Bango partner on operator-controlled subscription platform
The partnership combines RedSquid’s operator-grade television platform with Bango’s Digital Vending Machine.

MS NOW moves forward with subscription offering
The subscription will cost $8 per month or $80 per year, priced slightly higher than comparable offerings from CNN and Newsmax.

Nielsen to formalize audience measurement with wearable tech
The updates include changes to co-viewing measurement, universe estimates, household demographic assignment, weighting, Hispanic methodology, ACR tuning and householding for one ACR provider.

DASH: Few U.S. homes rely exclusively on streaming for TV
Two-thirds of Americans use a mixture of traditional and streaming platforms to watch TV on a regular basis, according to ARF's latest DASH mid-year study.
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IAB updates AI disclosure guidance as regulators tighten rules
The framework calls for disclosure when AI materially affects authenticity, identity or representation, and follows local laws passed by officials in places like California and New York.
ARTIFICIAL INTELLIGENCE
