Major League Baseball

Major League Baseball inks multi-year TV deal with Netflix, ESPN, NBC Universal
Major League Baseball will distribute regular-season games and special events on Netflix, NBC Sports and ESPN under a new three-year deal, the league announced this week.

Nielsen: World Series dominates ratings, Monday Night Football viewership falls
Game 7 of the World Series was the most-watched, non-aggregate TV event, attracting nearly 27 million viewers to Fox.
RATINGS

Roku wants to help eliminate streaming sports confusion
As sports moves across different channels and apps, Roku sees an opportunity to help fans find the games they want.

Nielsen: Football dominates TV during second week of October
The top 10 TV programs on broadcast and cable channels involved professional or college-level football.
RATINGS

Ampere: Sports rights fees climb to $30.5 billion in 2025
Spending on U.S. sports rights has soared 122 percent over the past decade, fueled by blockbuster rights deals with the NFL and NBA, according to Ampere Analysis.

Report: Comcast, Netflix in advanced talks for MLB rights
NBC Universal and Netflix are in advanced discussions to bring Major League Baseball to their broadcast and streaming platforms.

Apple may get baseball games vacated by ESPN
The tech giant is hoping to land a bigger package of live baseball games than what Comcast's NBC Sports is pursuing.

Report: MLB games could shift from ESPN to NBC
NBC and Versant have approached Major League Baseball about taking over ESPN's package of Sunday evening games.

Baseball players go bald to promote DirecTV’s streaming TV platform
Several professional Major League Baseball players are sporting domes for DirecTV this season.

TEGNA extends partnership with Cleveland Guardians
TEGNA has extended its 20-year partnership with the Cleveland Guardians that will see more baseball games from the team distributed on free over-the-air television this season

T-Mobile offers free MLB TV to wireless customers
T-Mobile has deepened its partnership with MLB by offering MLB TV to customers for another year and teaming up on the league's automated ball-strike system.

Gray Media brings Cincinnati Reds games to broadcast TV
Gray Media is partnering with Main Street Sports to simulcast FanDuel Sports Network broadcasts of Cincinnati Reds baseball games.