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T-Mobile expands ad business with new products, partnerships
Today, T-Mobile announced the expansion of T-Mobile Advertising Solutions during its first-ever presentation at IAB NewFronts.
OTTera partners with ThinkAnalytics to expand personalization, revenue opportunities
The partnership will see OTTera integrate two ThinkAnalytics AI-driven products to increase monetization and personalized content recommendations.
FCC approves sale of WADL to Mission with conditions
The FCC has conditionally approved Mission Broadcasting's purchase of WADL-TV in Detroit, according to an order obtained by The Desk on Tuesday.
RTL will take over Nickelodeon Germany satellite slot
Nickelodeon content will be incorporated into Super RTL, and the two brands will work on a new youth-oriented channel.
Fox, ESPN & WBD schedule late August for launch of sports streaming service
The tentative date was first revealed in a document filed in federal court, and is likely intended to capitalize on higher sports interest heading into the start of the NFL's regular season.
Federal lawmakers express concern over Fox-Disney-WBD streaming sports joint venture
The lawmakers sent a letter to the CEOs of Fox, Disney and Warner Bros Discovery with 19 questions about their sports joint venture.
Browse fatigue setting in for streamers, Accenture says
Around 36 percent of people surveyed said they're tired of having to search across services and platforms for something to watch.
Paramount CEO Bakish sees pay slip to $31.3 million in 2023
His total compensation is 274 times higher than that of the average Paramount employee, who earns around $114,250 per year.
Britbox has 3.75 million subscribers, is profitable, BBC exec says
Britbox has no plans to raise prices or introduce an ad-supported tier, the BBC's global media and streaming chief Rebecca Glashow said.
Scripps rebranding Ion around live sports, events
The push is part of a pitch to advertisers during the Upfronts season, and seeks to leverage higher interest in women's professional basketball and soccer.
Premier Sports relaunches after Viaplay sells UK business
Premier Sports has relaunched in the United Kingdom following the sale of the business by Swedish-based media company Viaplay Group
Paramount Global will pursue merger with Skydance Media
The decision comes despite an offer from Apollo Global Management to buy the company for $26 billion.