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2026 Winter Olympic Games

NBC Universal and Roku have teamed up on the Winter Olympics Experience, a dedicated portal covering the games on Roku smart TVs and streaming devices. (Courtesy image)

NBC, Roku launch Winter Olympic Games portal

The experience adds reminders, mobile alerts and personalized viewing, building on engagement from the Paris 2024 Olympics hub.

(Stock image via Pixabay, Graphic by The Desk)

NBC: Super Bowl LX, Winter Olympic Games will stream in 4K

Comcast's NBC Universal says it will offer its presentation of Super Bowl LX and the 2026 Winter Olympic Games in ultra high-definition.

An app tile for Comcast's streaming service Peacock appears on a streaming television device. (Courtesy photo)

NBC previews AI-driven advertising formats ahead of CES

NBC Universal unveiled new AI-powered ad tech and data products designed to link premium video advertising to measurable business outcomes.

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Comcast’s Xfinity TV starts offering NBCSN

Comcast's new national sports channel NBCSN is now available on its own Xfinity TV service, about a week after it launched on Google-owned streamer YouTube TV.

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