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Synamedia

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Synamedia brings AI-driven streaming and ad tech to IBC 2025

Synamedia will showcase AI-powered tools at IBC 2025, including updates to Synamedia Go, Quortex Play and dynamic ad insertion, plus the European debut of Quortex Switch and new ad and content discovery features.

An Apple TV remote in front of a blurry television set.

Pathé Home integrates watermarking tech from Synamedia

Pathé has partnered with video technology firm Synamedia to deploy forensic watermarking on its direct-to-consumer streaming platform Pathé Home

The logo of Synamedia. (Courtesy image)

Synamedia joins National Content & Television Cooperative

The deal allows NCTC members to tap into broadband and video solutions from the tech firm.

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