Red Ventures takes a loss on CNET, sells it to Ziff-Davis for $100 million
Red Ventures originally acquired CNET from Paramount Global, then ViacomCBS, for $500 million.
Red Ventures
Red Ventures is a South Carolina-based marketing firm that owns several web publications, including CNET, Healthline, Bankrate, The Points Guy, ZDNet and Lonely Planet. The company is focused on convincing readers to purchase goods and services through affiliate links found inside articles that take on the style and tone of legitimate journalism.
In 2023, Red Ventures was criticized for using artificial intelligence to create clickbait content that was rife with factual errors and plagiarism.
Robot publishes error-filled article on Gizmodo website
A robot-written list published by Gizmodo centered around the “Star Wars” franchise contained numerous errors, an editor confirmed on Wednesday.
Red Ventures pressured writers to appease advertisers, workers allege
Marketing firm Red Ventures pressured writers at CNET and other websites to go easy on advertisers, former workers now allege.
CNET editor unapologetic over use of error-prone robot
CNET’s editor-in-chief is unapologetic about the company’s use of a robot that wrote content filled with errors and plagiarized sentences.
CNET robot used to write articles committed plagiarism
A robot used by marketing firm Red Ventures for various publications committed acts of plagiarism that went largely unchecked for months.
CNET goes into damage control, pauses AI-written articles
CNET will stop publishing articles written entirely by robots after receiving a copious amount of negative attention over the practice during the last few weeks.
CNET rolls back AI-created articles over errors
Articles that were written by artificial intelligence bots had several errors in them before they were published on CNET’s website.
Fandom acquires TV Guide, others from Red Ventures
Fandom has acquired several entertainment publications from Red Ventures, including TV Guide and Cord Cutters News.
Exclusive: Red Ventures to close Cord Cutters News
Red Ventures is winding down the streaming television-focused blog Cord Cutters News two years after it acquired the website.
Red Ventures agreement called for job losses before CNET acquisition
An agreement between marketing firm Red Ventures and media giant ViacomCBS called for significant job cuts as part of a multi-million dollar acquisition of CNET Media Group.
ViacomCBS issues pink slips before Red Ventures acquisition
ViacomCBS is issuing pink slips to workers of companies that will be sold to Red Ventures in the coming months.
Marketing firm Red Ventures to acquire tech news site CNET
Marketing firm Red Ventures has reached an agreement with ViacomCBS to acquire technology news website CNET for $500 million.