U.S. streamers watch nearly 44 hours of video per week, study says
A research analyst with Parks Associates said streamers are watching more free, ad-supported content — and that might lead to higher churn across subscription-based services.
Pluto TV is an advertisement-supported streaming television service owned by ViacomCBS. It offers between 50 and 250 linear streams of content from the ViacomCBS library of shows and movies as well as third-party providers, including Comcast (NBC News), FremantleMedia and Stingray. It is available in the United States, Latin America and portions of Europe.
A research analyst with Parks Associates said streamers are watching more free, ad-supported content — and that might lead to higher churn across subscription-based services.
The launch of BBC News on free streaming platforms in the U.S. comes as BBC Studios seeks additional global revenue opportunities.
Disney could emerge as an early victor as a new front develops in the so-called “streaming wars:” A rush to license content to peer services.
The protocol will allow Fire TV users to “cast” content from their Apple and Google phones and tablets to the biggest screen in the house.
Laura Martin with Needham cautioned mega mergers between large media companies was unlikely as long as Democratic lawmakers are in power.
Games organized by the United Soccer League (USL) are headed for broadcast and free streaming television.
Paramount Global’s free streaming service Pluto TV is adding more linear content channels from the BBC.
As in other areas, British streamers are becoming increasingly weary of costs associated with premium services.
Paramount has promoted Anna Priest, its former chief marketing officer in the UK, to oversee Paramount Plus in the territory.
Philips is putting the free streaming service Pluto TV on its TP Vision sets in Europe and Latin America.