Paris Olympics boosted time spent with broadcast TV in August
Traditional linear channels accounted for more than 48 percent of total time spent on TV, according to Nielsen’s latest “The Gauge” report.
The Gauge
Olympics help increase total TV time in July, Nielsen says
Streaming accounted for more than 40 percent of all TV consumption for the first time since Nielsen began tracking that data.
Nielsen: Streaming continues to chip away at traditional TV in June
Streaming continued to chip away at traditional TV’s market share in June, according to Nielsen’s latest The Gauge report.
Streaming gains on traditional TV in February, Nielsen report shows
Streaming accounted for nearly 38 percent of all television watching in the United States last month, up from 34 percent last year.
Roku Channel gets picked up by Nielsen’s The Gauge
The free streaming service captured 1.1 percent of the domestic television audience in May.
Fox’s Tubi most-watched free streamer, Nielsen says
Tubi surpassed Pluto TV last month to become the most-watched FAST service in America, Nielsen said on Thursday.