The Fox Corporation is donating $1 million to the American Red Cross as the non-profit organization works to provide relief efforts to parts of Florida that were devastated by Hurricane Ian on Wednesday.
The money will be used to help the Red Cross provide shelter and other resources to residents and businesses in areas impacted by the Category 4 storm.
As part of its philanthropic efforts, Fox Corporation has launched a special webpage where viewers of its broadcast, cable and streaming programming can make their own donations to the Red Cross. As of Thursday afternoon, more than $100,000 had been raised from nearly 1,000 Fox viewers through the webpage.
Donations can also be made to the Red Cross by calling 1-800-HELP-NOW (1-800-435-7669) or by texting the word REDCROSS to 90999. A $10 donation will be made to those who prefer to contribute by text message.
Hurricane Ian has left nearly 3 million Florida residents without electrical service, a significant power disruption that has also knocked more than two dozen radio and television stations off the air.
More than 500,000 customers in Florida are currently without cable, landline phone and wired Internet service, according to data released by the Federal Communications Commission on Thursday, a figure that is likely to grow in the hours and days to come.
Fox Corporation’s news subsidiary Fox News Media has offered rolling coverage of Hurricane Ian across two of its free-to-access streaming products: Fox Weather and LiveNow from Fox.
Fox Weather is covering Hurricane Ian with a fleet of meteorologists, reporters and field broadcasting technology scattered across Florida, Georgia and South Carolina. The service has offered commercial-free coverage of Hurricane Ian since Tuesday evening, with the stream widely available on free platforms including Tubi, Xumo, the Roku Channel and Amazon’s Freevee. The channel also has its own app for smartphones and tablets.
LiveNow from Fox is offering aggregated coverage from local Fox stations in the southeastern portion of the United States as well as its own anchored coverage and press conferences with local emergency officials in areas impacted by the storm. The channel streams on YouTube, Tubi, Pluto TV and the Roku Channel.