BIA Advisory revises forecast, sees lower local ad spending in 2025
Media, healthcare and general services are among the industries that will see reduced ad spending budgets this year.
Media, healthcare and general services are among the industries that will see reduced ad spending budgets this year.
A new home screen interface includes personalized content recommendations, and Samsung has overhauled the navigation of its FAST platform.
Sinclair is advancing its multicast networks strategy with new broadcast affiliates and a new national distribution deal with Mediacom, the broadcaster announced Wednesday.
C15 Studio has launched a new FAST channel dedicated to Grand Prix motorcycle racing, the company announced this week.
OTT Studio has selected Amagi Ads Plus as its exclusive monetization partner for CTV ad inventory across its FAST channels and streaming apps.
Scripted TV orders fell 24 percent during the first half of the year as platforms cut spending and shifted strategies amid economic turbulence.
Chris Cornelius, Colin Benedict and Neal Oberg are taking on new roles with the Wisconsin-based broadcaster.
Sky Sports will air more than 215 Premier League matches this season and launch a multiview feature covering key moments from every game.
Bitmovin has released a new SDK that aims to cut down on the amount of time it takes for media publishers to build and launch their video apps.
Ad buyers will have automation, targeting and measurement capabilities on linear channels just as they have on connected TV platforms and apps, the companies affirmed.
Samsung’s free streaming television service Samsung TV Plus has added a new culinary-focused channel to its platform in France.
Foxtel and ESPN have renewed their decades-long distribution agreement that now includes offering ESPN’s programming to businesses in Australia.