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Dish campaign targets rural customers with satellite TV commitment
Dish Network is hoping to win over rural and small-town Americans with its satellite-based TV service — and it is calling out DirecTV as part of a new marketing campaign.

DirecTV partners with Tribeca Festival on new content hub
DirecTV will showcase some of the best cinema from the Tribeca Film Festival through a new showcase hub on its satellite and streaming platforms.

DirecTV to offer expanded access to WNBA games from Scripps Sports
DirecTV will offer extra WNBA games on Ion as part of a partnership with Scripps Sports, the companies affirmed this week.

Nexstar CEO: CW plays role in targeting TV stations for acquisition
The broadcaster remains hopeful that an almost-certain relaxation of media ownership regulations will allow it to execute on certain mergers and acquisitions.

WBD hopes to boot freeloaders from Max by 2026
Warner Bros Discovery is taking a less-aggressive approach in its password-sharing crackdown compared to its peers, but it wants freeloaders off Max within the next year.

Finalists announced for 2025 StreamTV Awards
Products and executives from DirecTV, Xumo, Paramount, Charter’s Spectrum, LG, NBC Universal, Sinclair Broadcasting and Philo are among those named as finalists for this year’s StreamTV Awards, the company organizing the event Questex announced on Tuesday.

Baseball players go bald to promote DirecTV’s streaming TV platform
Several professional Major League Baseball players are sporting domes for DirecTV this season.

FreeCast expands into the Caribbean with broadcast-streaming TV platform
FreeCast aims to position itself as a new entertainment option for consumers and a strategic partner for regional broadcasters seeking to expand their audiences and revenues in a rapidly evolving digital landscape.

Lionsgate shareholders approve split from Starz
Lionsgate has received shareholder approval to separate its studio and Starz businesses, creating two independent publicly traded companies.

Brightline introduces new AI engine for connected TV ads
Brightline has announced the launch of DynamicAI, a next-generation AI learning engine built to optimize the performance of engageable CTV ads in real time.

YouTube TV to add more-custom multiview options
YouTube TV will launch a new app experience in the coming weeks that will allow streamers to build custom multiview experiences beyond what is available today.

Everyone TV adds more streaming channels to Freely
Everyone TV, the media consortium backed by the United Kingdom's four main public service broadcasters (PSBs), has added more channels to its free streaming service Freely TV.